Doctor Who Series 12 inches closer to its final result as the official rating for The Haunting of Villa Diodati is released
We now have the final, official, viewing figures for The Haunting of Villa Diodati. The eighth episode of Series 12 has now been seen by an audience of 5.56m people. This is up 0.25m (3%) on the previous episode, Can You Hear Me? It also represents a total of 1.7m additional viewers who have caught up on the episode since it’s original broadcast a month ago. 1.21m of those watching in Week 1, with a further 0.49 being added in Weeks 2-4.
As viewing habits change, time-shifting continues to be an essential element of Doctor Who’s audience
All in all, time-shifting has made up 31% of Series 12’s audience, as of episode eight’s final results. As the below chart illustrates, when Doctor Who first returned to our screens in 2005 comparatively few viewers were watching the show on catch-up. In fact 92% of the audience for Christopher Eccleston’s one series as the Doctor watched on Saturday nights. By Matt Smith’s debut the time-shifting had almost tripled to 22% of the total audience. And by the time Peter Capaldi was hanging up his TARDIS key it had climbed to being 36%.
It was during Capaldi’s time that BARB began to take the +28 day figure, rather than the previous +7, as the official reflection of how watched a program had been. Such was the extent that putting off the satisfaction of watching an episode, sometimes for weeks, had become the norm. Indeed, while people often use the +7s of Series 9-12 for ‘like for like’ comparisons all the way back to Series 1, it’s not quite appropriate. That supposes a hypothetical +28 number of any note for the Eccleston and Tennant eras that plainly didn’t exist.
Though not the highest proportion of time-shifting ever (that still belongs to Series 10), Series 9’s dependence on catch-up viewing to make up its final result is comparable to Series 9 and shows that, whatever else, time-shifting is here to stay and the era of the overnights as the primary indicator of performance is very much dead.
Doctor Who will return this winter in Revolution of the Daleks
Doctor Who stars Jodie Whittaker (The Doctor), Bradley Walsh (Graham), Mandip Gill (Yaz) and Tosin Cole (Ryan), with Chris Chibnall as Showrunner and Matt Strevens Executive Producing.