BBC Worldwide have announced a new collaboration with Her Universe™, a leader in female genre merchandise, to create a collection of Doctor Who apparel for the female fan base for the television show. Details:
Her Universe recognized the burgeoning force of female Doctor Who fans and the need to create unique apparel and merchandise just for them. The international iconic brand and television hit Doctor Who is the longest-running sci-fi series in the world and continues to earn critical acclaim as BBC America‘s highest rated series as well as the number one downloaded series for iTunes in 2011.
The new Doctor Who collection by Her Universe will premiere in July with fashion tops featuring images, characters and phrases from the Whoniverse all with fashion-forward designs for girls to look “Geek Chic.” To recognize their female fans, BBC Worldwide has created a special Doctor Who logo which will only appear on merchandise from the Her Universe collection (see right).
Doctor Who apparel and accessories from the Her Universe collection will be available in the U.S. and Canada at both heruniverseshop.com and BBCAmericashop.com and through other retail outlets. Throughout 2012, the Doctor Who merchandise will also be available at select conventions including San Diego Comic Con.